Here’s that story I wrote about bartenders

Bay Area's best mixologists leaving bars for brandsSanter

Friday, September 19, 2008

While you're still likely to run into many of San Francisco's best
mixologists in the usual cocktail hot spots, increasingly they'll be
standing on the other side of the bar.

That's because many local bartenders have accepted full- or part-time
positions as spirits brand ambassadors, bar consultants and sales
representatives. David Nepove, Jon Santer, Jacques Bezuidenhout and
Todd Smith are some of the top talent who are working behind the stick
one night per week, if that. Even more are bartending three nights or
fewer.  Smith

Venegas

(read the rest of the story here)

Comments

2 responses to “Here’s that story I wrote about bartenders”

  1. Steven Wesler Avatar

    Meeting the Industry’s Needs! Why more bartenders are representing brands.
    Last years Bar Show objective was: “Get Answers for Your Business!” At this year’s Bar Show, show floor demonstrations and seminars will put much more emphasis on mixology and improving your bottom line. With hundreds of exhibits, there is something for everyone, including bar and restaurant personnel to food and beverage managers.
    The modern barchef, mixologist or bartender must stay up with the latest drinks, wines and beers. Actual instructions on the latest recipes will be available from some of the finest bartenders in the business. These informative sessions on how to make a well-balanced cocktail menu, using fresh, seasonal ingredients will be part of the balance of the menu, very similar to the way a chef balances a food menu.
    Since its inception in New York City, The Bar Show has grown into the largest show of its kind on the East Coast and has expanded its credibility by incorporating training into their seminar series. Every aspect of the show will help enhance an establishment’s bottom line, whether through proven training procedures or new innovative products and services.
    The 10th Annual Bar Show will take place June 14-15,2009 at the Javits Center in New York. For more information contact: http://www.newyorkbarshow.com or 860-677-0094.

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