Tag: herradura
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Tequila is the New Vodka; Tequila is the New Scotch in LA Times Magazine
I've brought up one side of this topic before here on Alcademics, but now both sides are in a magazine. In today's Los Angeles Times Magazine I have a story on tequila, looking at how brands are being produced and marketed – some like vodka; others like scotch. As our preference for 100 percent agave tequila…
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Tequila Distillery Visit: Herradura
In November I visited seven tequila distilleries in Mexico. Here are some pictures and notes from my visit to theHerradura distillery in the town of Amatitan. (Here they split the agave in two before baking.) (The magic of Herradura is that it ferments naturally- no yeast is added.) (Sleeping tequila.) Agave grows for 7-10 years…